Expand your Import Export Operations to South Korea

 South Korea is one of the biggest economies and thus there is an increasing interest among foreign businesses in entering the Korean market. When deciding to enter a new market, it is important to access the authentic Import Export Data to know the trade scenario of the country. Also, there is a long list of factors to consider from cultural differences, to practicalities such as tax and employment law.

Here are some of the points that a non-Korean business should consider before entering the South Korean market.

1. Marketing: The most important platform that plays a key role in the Korean marketing is Naver. It is worth noting that Google is only the third most popular search engine in Korea after Naver and Daum. So optimizing search engine results for Naver is a vital part of any Korean marketing strategy. Korean language is overwhelmingly used in the Korean marketing and advertisements. Smart phones are used widely in Korea and from a marketing perspective more important than personal computers. Koreans love to share their customer experiences online and often write detailed reviews of their purchases.

2. Visas: Any non-Korean company who wishes to expand their business in Korea must obtain the appropriate visa. Somewhat obtaining Korean visa has become increasingly difficult as Korea has developed and modernized. There are many types of Korean visa but the most common is the D visa and the most desirable and the longest duration with least restriction visa are the F series.

3. Tax: A Korean Company pays Korean corporation tax on its worldwide income, whereas as per the South Korea Import Data, the foreign company only pays Korean corporation tax on Korean source income attribute to a permanent establishment or PE. A foreign business will be considered to have a PE if it has a physical office, or fixed place of business in South Korea.

4. Cultural Differences: There are cultural differences in terms of language, marketing strategies, etiquettes, food and formality of address and hierarchy. Hire a good data service provider to help you know the inputs of South Korean market so that you can make informed business decisions. The data service provider will provide South Korea Export Data showcasing key inputs like custom data, price, government regulations, competitors, customer preferences, and others.

5. Option of Kind of the Company: A foreign business entering South Korea can establish a subsidiary, or branch, liaison office or joint venture when planning their business expansion in South Korea.

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